CostIndexUSA

Madison, WI vs Toledo, OH Cost of Living

Data: BEA Regional Price Parities · Census ACS · 2024

WI
Madison
97.3
overall index
$1,625/mo rent
More AffordableOH
Toledo
91.5
overall index
$1,150/mo rent

Toledo is moderately cheaper than Madison — 6.0% lower overall cost of living.

To match an $80,000 salary in Madison, you would need $75,200 in Toledo. Calculate your salary ↓

Category Breakdown

Index values: 100 = U.S. national average. Higher = more expensive.

🏠 Housing32.5%
Madison
99.7
Toledo
67.3
🛒 Groceries≈ Equal
Madison
93.8
Toledo
93.6
🚗 Transportation≈ Equal
Madison
104.4
Toledo
103.9
🏥 Healthcare≈ Equal
Madison
94.4
Toledo
94
Utilities+7.2%
Madison
89.8
Toledo
96.3

Salary Equivalency Calculator

Enter your current salary in Madison to see what you'd need to earn in Toledo to maintain the same purchasing power.

$
Equivalent salary in Toledo, OH
$75,200
$4,800 less needed in Toledo

Formula: salary × (91.5 ÷ 97.3) = salary × 0.9404. Based on BEA Regional Price Parities.

Housing Market

Madison, WI

Median Home Price
$429,000
Median Monthly Rent
$1,625
Housing Index
99.7
Price-to-Rent Ratio
22.0×

Toledo, OH

Median Home Price
$190,000
Median Monthly Rent
$1,150
Housing Index
67.3
Price-to-Rent Ratio
13.8×

Madison has 32.5% lower housing costs compared to Toledo.

Income & Job Market

Madison, WI

Median Household Income
$82,100
Per Capita Income
$46,800
Unemployment Rate
2.2%
Population
269,186
Top Industries
EducationHealthcareGovernmentTechnologyFinance

Toledo, OH

Median Household Income
$63,100
Per Capita Income
$36,000
Unemployment Rate
5.1%
Population
270,871
Top Industries
ManufacturingHealthcareGovernmentRetailEducation

Affordability at a Glance

Income-to-rent ratio: higher is better (more income relative to housing costs).

Madison, WI
4.2×income-to-rent ratio

76% of income left after rent (median)

Toledo, OH
4.6×income-to-rent ratio

78% of income left after rent (median)

Data Sources: Bureau of Economic Analysis (BEA) Regional Price Parities 2024; U.S. Census Bureau American Community Survey (ACS); Bureau of Labor Statistics (BLS) Local Area Unemployment Statistics; Zillow Research.

Cost indices use 100 as the U.S. national average. Values above 100 indicate costs above the national average. Data is updated annually.

This data is for informational purposes only and should not be used as the sole basis for relocation or financial decisions.