CostIndexUSA

Naples, FL vs San Francisco, CA Cost of Living

Data: BEA Regional Price Parities · Census ACS · 2024

More AffordableFL
Naples
103.2
overall index
$2,650/mo rent
CA
San Francisco
115.6
overall index
$3,075/mo rent

Naples is moderately cheaper than San Francisco — 12.0% lower overall cost of living.

To match an $80,000 salary in Naples, you would need $89,600 in San Francisco. Calculate your salary ↓

Category Breakdown

Index values: 100 = U.S. national average. Higher = more expensive.

🏠 Housing+50.5%
Naples
129.4
San Francisco
194.7
🛒 Groceries+12.8%
Naples
96.2
San Francisco
108.5
🚗 Transportation+7.4%
Naples
103.8
San Francisco
111.5
🏥 Healthcare+7.5%
Naples
93.9
San Francisco
100.9
Utilities+96.6%
Naples
87.8
San Francisco
172.6

Salary Equivalency Calculator

Enter your current salary in Naples to see what you'd need to earn in San Francisco to maintain the same purchasing power.

$
Equivalent salary in San Francisco, CA
$89,600
$9,600 more needed in San Francisco

Formula: salary × (115.6 ÷ 103.2) = salary × 1.1202. Based on BEA Regional Price Parities.

Housing Market

Naples, FL

Median Home Price
$551,000
Median Monthly Rent
$2,650
Housing Index
129.4
Price-to-Rent Ratio
17.3×

San Francisco, CA

Median Home Price
$1,090,000
Median Monthly Rent
$3,075
Housing Index
194.7
Price-to-Rent Ratio
29.5×

San Francisco has 50.5% higher housing costs compared to Naples.

Income & Job Market

Naples, FL

Median Household Income
$90,100
Per Capita Income
$51,400
Unemployment Rate
2%
Population
21,661
Top Industries
TourismHealthcareReal EstateFinanceRetail

San Francisco, CA

Median Household Income
$127,800
Per Capita Income
$72,800
Unemployment Rate
5%
Population
873,965
Top Industries
TechnologyFinanceTourismHealthcareMedia

Affordability at a Glance

Income-to-rent ratio: higher is better (more income relative to housing costs).

Naples, FL
2.8×income-to-rent ratio

65% of income left after rent (median)

San Francisco, CA
3.5×income-to-rent ratio

71% of income left after rent (median)

Data Sources: Bureau of Economic Analysis (BEA) Regional Price Parities 2024; U.S. Census Bureau American Community Survey (ACS); Bureau of Labor Statistics (BLS) Local Area Unemployment Statistics; Zillow Research.

Cost indices use 100 as the U.S. national average. Values above 100 indicate costs above the national average. Data is updated annually.

This data is for informational purposes only and should not be used as the sole basis for relocation or financial decisions.