CostIndexUSA

Reno, NV vs Santa Barbara, CA Cost of Living

Data: BEA Regional Price Parities · Census ACS · 2024

More AffordableNV
Reno
101
overall index
$1,900/mo rent
CA
Santa Barbara
108.8
overall index
$2,275/mo rent

Reno is moderately cheaper than Santa Barbara — 7.7% lower overall cost of living.

To match an $80,000 salary in Reno, you would need $86,200 in Santa Barbara. Calculate your salary ↓

Category Breakdown

Index values: 100 = U.S. national average. Higher = more expensive.

🏠 Housing+22.6%
Reno
123.5
Santa Barbara
151.4
🛒 Groceries+9.2%
Reno
96.3
Santa Barbara
105.2
🚗 Transportation+1.5%
Reno
103.7
Santa Barbara
105.3
🏥 Healthcare+1.6%
Reno
93.8
Santa Barbara
95.3
Utilities+67.7%
Reno
89.3
Santa Barbara
149.8

Salary Equivalency Calculator

Enter your current salary in Reno to see what you'd need to earn in Santa Barbara to maintain the same purchasing power.

$
Equivalent salary in Santa Barbara, CA
$86,200
$6,200 more needed in Santa Barbara

Formula: salary × (108.8 ÷ 101) = salary × 1.0772. Based on BEA Regional Price Parities.

Housing Market

Reno, NV

Median Home Price
$551,000
Median Monthly Rent
$1,900
Housing Index
123.5
Price-to-Rent Ratio
24.2×

Santa Barbara, CA

Median Home Price
$510,000
Median Monthly Rent
$2,275
Housing Index
151.4
Price-to-Rent Ratio
18.7×

Santa Barbara has 22.6% higher housing costs compared to Reno.

Income & Job Market

Reno, NV

Median Household Income
$83,800
Per Capita Income
$47,800
Unemployment Rate
3.8%
Population
264,165
Top Industries
GamingHealthcareManufacturingTechnologyLogistics

Santa Barbara, CA

Median Household Income
$91,200
Per Capita Income
$52,000
Unemployment Rate
6.1%
Population
88,255
Top Industries
EducationTourismTechnologyHealthcareBiotechnology

Affordability at a Glance

Income-to-rent ratio: higher is better (more income relative to housing costs).

Reno, NV
3.7×income-to-rent ratio

73% of income left after rent (median)

Santa Barbara, CA
3.3×income-to-rent ratio

70% of income left after rent (median)

Data Sources: Bureau of Economic Analysis (BEA) Regional Price Parities 2024; U.S. Census Bureau American Community Survey (ACS); Bureau of Labor Statistics (BLS) Local Area Unemployment Statistics; Zillow Research.

Cost indices use 100 as the U.S. national average. Values above 100 indicate costs above the national average. Data is updated annually.

This data is for informational purposes only and should not be used as the sole basis for relocation or financial decisions.