CostIndexUSA

Santa Rosa, CA vs Visalia, CA Cost of Living

Data: BEA Regional Price Parities · Census ACS · 2024

CA
Santa Rosa
107.8
overall index
$2,600/mo rent
More AffordableCA
Visalia
99.8
overall index
$1,775/mo rent

Visalia is moderately cheaper than Santa Rosa — 7.4% lower overall cost of living.

To match an $80,000 salary in Santa Rosa, you would need $74,100 in Visalia. Calculate your salary ↓

Category Breakdown

Index values: 100 = U.S. national average. Higher = more expensive.

🏠 Housing39.8%
Santa Rosa
139.6
Visalia
84.1
🛒 Groceries≈ Equal
Santa Rosa
105.2
Visalia
105.2
🚗 Transportation≈ Equal
Santa Rosa
105.3
Visalia
105.3
🏥 Healthcare≈ Equal
Santa Rosa
95.3
Visalia
95.3
Utilities+1.0%
Santa Rosa
154.8
Visalia
156.4

Salary Equivalency Calculator

Enter your current salary in Santa Rosa to see what you'd need to earn in Visalia to maintain the same purchasing power.

$
Equivalent salary in Visalia, CA
$74,100
$5,900 less needed in Visalia

Formula: salary × (99.8 ÷ 107.8) = salary × 0.9258. Based on BEA Regional Price Parities.

Housing Market

Santa Rosa, CA

Median Home Price
$770,000
Median Monthly Rent
$2,600
Housing Index
139.6
Price-to-Rent Ratio
24.7×

Visalia, CA

Median Home Price
$352,000
Median Monthly Rent
$1,775
Housing Index
84.1
Price-to-Rent Ratio
16.5×

Santa Rosa has 39.8% lower housing costs compared to Visalia.

Income & Job Market

Santa Rosa, CA

Median Household Income
$100,700
Per Capita Income
$57,400
Unemployment Rate
4%
Population
178,127
Top Industries
HealthcareAgricultureTourismTechnologyRetail

Visalia, CA

Median Household Income
$73,100
Per Capita Income
$41,700
Unemployment Rate
8.2%
Population
141,384
Top Industries
AgricultureHealthcareManufacturingRetailGovernment

Affordability at a Glance

Income-to-rent ratio: higher is better (more income relative to housing costs).

Santa Rosa, CA
3.2×income-to-rent ratio

69% of income left after rent (median)

Visalia, CA
3.4×income-to-rent ratio

71% of income left after rent (median)

Data Sources: Bureau of Economic Analysis (BEA) Regional Price Parities 2024; U.S. Census Bureau American Community Survey (ACS); Bureau of Labor Statistics (BLS) Local Area Unemployment Statistics; Zillow Research.

Cost indices use 100 as the U.S. national average. Values above 100 indicate costs above the national average. Data is updated annually.

This data is for informational purposes only and should not be used as the sole basis for relocation or financial decisions.